It's traffic! The thing that would be liked by every blogger to get more
and more even if it touches thousands. The reason, there are many and
exciting benefits of receiving a lot of traffic. While there are many
ways to get traffic towards your blog and in the previous, we had
discussed some easy ways which were the following.
- Driving The Social Media Traffic Towards Your Blog
- Increasing Traffic On Newly Made Blog
- Getting First Position In Google Search Results
- On-Page and Off-Page SEO Tips For High Search Ranking
When I was about to prepare this post, suddenly a quote came in my mind which I would like to share with you. "Traffic is the soul of a blog, If no traffic, the blog is dead! - Mohammed Yaqoob". How is the quote :P
Well, let's come to our main topic. Today I'm going to share some smart
ways to get more traffic on your old posts of your blog. Usually, I've
seen that when the blog post gets old it loses quality, people don't
land on them and sometimes it doesn't bring traffic. No matter, whats
the problem with you, the below given ideas may become helpful for you
to gain traffic through old posts.
1. Internal Linking - Connecting Posts With Each Other
One of the common and you might know about this. Internal Linking lets
you connect all the posts with each other which can bring increase in
the page views graph at your Google Analytics account. If you're new to
this then you should readout our detailed post about doing and improving the internal linking.
There is nothing any difficult task for internal linking as it is most
easiest. Just while writing your new blog posts, do mention your old
posts with smart way to bring your readers to old posts. As till now, in
this post, I've mentioned my five old posts which will not help us to
raise up page views but it also help us to make our blog more SEO
friendly and easy for search engine crawlers to index and crawl the blog
content. Once again, I'm suggesting to checkout our post on internal
linking to learn more about that. Link is given in the above sentence
and you can also use search box to find that.
2. Do Social Promotion For Your Old Posts
This is the second method which I do mostly to get immediate visits to
my blog. You can easily share your old posts to some popular social
networks where a lot of people should be connected to you. You can do
social promotion at Facebook Groups, Fan Page Of Your Blog, Twitter,
Digg, StumbleUpon, Good.is, Bizsugar and more. Some of these sites are
also social bookmarking so there is nothing bad, you can socialize your
old content on any site, directory, social network, social bookmarking
or whatever else it is.
2.1. Stylify The Way Of Promoting Posts
It is not just copying the link, paste and press share button. Try to be
creative and think why people will open this to visit the old post. I
just want to say and heading of this era tells itself that you should
try to promote posts in a smart way that could attract more visitors.
Let me tell you some points which you can do for this. First thing is
that write the short message while sharing the post, the message should
be something unique which may not only contain the post title but it
should be the reason of visiting the post by people, Secondly you can
set the attractive title which may help to get more clicks. In the last,
the main or featured image is also important, you should show the
creative or graph image for thumbnail which will also help to attract
people.
3. Do SEO For Old Posts - Update Them
Some people say that once if you publish the post, it gets indexed then
you should not edit it. But here I'm disagree with them. From one side
they are correct and from other side they are wrong. Let me clear this
all.
First Side Which is Correct : If that old post is ranked higher with the good position then you should not edit or update it because it can loose the ranking.
Second Side Which Is Wrong : If that old post not ranked well in search engines then you can surely edit or update them, but the update should be positive.
Here is what I'm trying to say that you should update the old posts for
the sake of SEO and good ranking in Google. Mostly, People in the
beginning of blogging career don't have perfect knowledge about SEO and
their initial posts are not fully on-page optimized. If the same thing
happening with you or you don't have completely SEO optimized your old
posts then do it now to get more traffic from those and believe me this
organic traffic is thousand times better than referral traffic. You can
readout on-page and off-page SEO Tips which is given in the above top
list and they will surely help you to rank your old posts.
Final Words
So friends, these were some top 3 best methods for getting more traffic
to our old posts. I think this is short post but the given points are
really helpful, if you try them correctly then surely there will be
increase in your traffic going to the old posts. If you've more ideas
then please do share with us and also your views in comments. We're
eager to hear and learn from everyone, even it is request to silent
readers to commenting below. Take a lot of care till the next post.
